Guy Shepherd - Perth based Shopify Expert
Perth based Shopify Expert, Guy Shepherd

Shopify Experts Perth

Improve your Shopify store, increase conversions and sell more.

Already have a store but know it could perform better? I help ecommerce businesses diagnose problems, improve the customer experience and make practical changes that improve commercial performance.

Talk to Guy Why work with me
Shopify specialist
Real ecommerce Experience
Direct access to me

Why Work With Me #

I don't just look at whether a Shopify store works technically. I look at how it works as an e-commerce business.

I've been in the operator seat and know what it takes to run a store.

Problems I Help Solve #

Having challenges with your store? Here are some of the things I can help with.

✓ Your Shopify store has become difficult to manage
✓ Customers aren't finding products easily
✓ Your product/catalogue data has become messy
✓ You've got too many apps and don't know what they are for
✓ You're planning a Shopify rebuild or migration
✓ Your store isn't performing as well as it should
✓ You know something needs fixing but aren't sure where to start
✓ You're scared of making changes and breaking things

How I Can Help #

Your Shopify store doesn't need more complexity. It needs to work better for your customers and your business.

I help store owners identify opportunities, fix problems and make practical improvements that improve the way customers navigate, shop and buy.

OPTIMISE
Shopify Store Optimisation
Improve the foundations of your store, from navigation and collections to product structure, theme configuration and the overall customer journey.
CONVERT
Conversion Rate Optimisation
Turn more of your existing traffic into customers by improving product pages, calls to action, navigation, merchandising and the shopping experience.
FIX
Shopify Troubleshooting
Fix the problems that get in the way of a well-functioning store, including theme issues, apps, product data, metafields and other Shopify-specific challenges.
SUPPORT
Ongoing Shopify Support
Need someone you can turn to when something breaks, needs improving or you're not sure what to do next? I provide practical ongoing support without the commitment or overhead of a large agency.

Need a new Shopify store or considering a rebuild?
See my Shopify website services.

Shopify Ecommerce Case Study #

SHOPIFY ECOMMERCE

Gotya Covered

I've worked across the Gotya Covered Shopify store for six years, helping grow online revenue while improving the store's architecture, merchandising, product experience and marketing.

What I worked on

  • Online revenue growth from approximately $170k to $500k
  • Shopify Online Store 2.0 migration
  • Vehicle compatibility using Shopify metafields
  • Improved navigation and collection structure
  • Product page optimisation
  • Product bundles
  • Cart improvements, including a progress bar
  • Product structure and digital merchandising

These changes were focused on making the store easier to navigate, easier to manage and more effective at turning shoppers into customers.

Kind words from Perth businesses

Guy is reliable, efficient, and entirely focused on driving real revenue growth.”

Josie Levitt - Gotya Covered Seat Covers

I recently wrote about how I solved Shopify's tag limitation by moving vehicle fitment data to Metafields.

Frequently asked questions #

What does a Shopify expert actually help with? #

A Shopify expert can help with everything from fixing technical issues and improving your store's structure to making it easier for customers to find products and complete their purchase. I focus on practical improvements across Shopify, including store optimisation, merchandising, navigation, product structure, conversion and troubleshooting.

Can you help with an existing Shopify store? #

Yes. Whether your store needs technical fixes, better navigation, improved product pages, catalogue changes or general optimisation, I can work with your existing Shopify setup rather than requiring a complete rebuild.

Can you fix technical Shopify problems? #

Yes. I can help troubleshoot Shopify-specific issues involving themes, Liquid, app integrations, product data, metafields and store structure. I focus on identifying the cause of the problem and finding a practical solution that works within your existing Shopify setup.

Can you provide ongoing Shopify support? #

Yes. I can provide ongoing support for businesses that need someone reliable they can turn to for Shopify improvements, troubleshooting and e-commerce tasks. This can be useful if you don't need a full-time specialist or agency, but still want experienced Shopify support when you need it.

How much does Shopify support cost? #

Shopify work varies depending on what you need. Some problems can be solved in a few hours, while larger builds, migrations and improvements are scoped as projects. I'll discuss the problem with you first and provide a clear scope and price before starting.

Can you help improve or optimise an existing Shopify store? #

Yes. I can review and improve areas such as navigation, collections, product pages, merchandising, store structure and the overall customer journey. I focus on practical changes that make the store easier to use, easier to manage and more effective at turning visitors into customers.

Got a Shopify problem, project or idea? #

Whether you're launching a new store, looking to improve an existing one or dealing with a Shopify problem that needs solving, let's talk.

Talk to Guy

Want to work together?

I am booking now for October 2026.

Fill out the form below and I will get back to you within 2 business days.

Shopify work varies depending on what you need.
Smaller troubleshooting is available. Larger projects scoped and priced based on requirements.